Alummmmni Interview: Ažurely (AŽY)

Ažurely is one of our master class graduates, bringing DJing, Production, and Synthesis in her weapons cache and straight crushing up clubs in and around Boston:

5 years from now, you’ve achieved your dream! What does that day look like?

I’d probably wake up early and do something good for myself like workout, meditate, clean, eat well… Despite the lifestyle this kind of career often comes with, I’m actually super healthy and keen on self-care… Next, I’d check in on my socials, update Instagram, connect with my manager, friends, check industry news. I’m a big proponent on working smarter and not harder… always leaving room to preserve my energy so that could include being social, hanging out with other producers… things that help me feel connected but keep me in the right motivated mindset.

Then, I’d hit my studio and work on music, whether that means working on my own solo stuff, collabs, or warming up my voice and singing.

Being a vocalist as well, I know that like any muscle you gotta use it to keep it in shape.

I’ve been focusing on music primarily but I do a lot of modeling as well. In five years I hope to still be doing that too, having my own fashion line, collaborating with other clothing brands, designing clothes, picking out pieces, shopping, doing a shoot or two. I’d end the day with a show or preparing to travel and go on tour to support my latest releases.

You emphasize A/V in your performance. Can you tell us more about that?

Up until this point, I’ve been wearing a lot of different hats and handling all my own branding. I’ve always been design-oriented. A lot of the vision I have for Azurely is based upon images, colors, visuals, etc. that make me feel a certain way. It drives me and I actually have a lot fun with it.

Aesthetic is everything and is part of the reason why i enjoy creating content so much. I designed the OG Azurely logo but that’s not the one that I’m using now. The current version was made by Salvador Charlie Design and my animated visuals were done by Jason Wildes with NightRide Visuals.

Who inspires your own original music?

I take inspiration from a lot of different places. I don’t know if there is one specific person that I look to honestly, more like several. Sound wise, if I had to throw some names around probably guys like Malaa, Julius Jetson, Taiki Nulight… and then there are labels n’ such like Confession, NightBass, Ghetto Ghetto, Pinnacle Collective, Gold Digger and maybe even some DirtyBird that I vibe with.

I want people to associate my brand not just with my music but how my look and style makes them feel. Azurely is a feeling, and a mindset, it always has been. My next step is to take all these ideas and learn how I can put my own sound and stamp on what’s been carved out already. I’m still discovering myself musically.

What was the most valuable thing you learned at the school?

Put in work. Put in the hours. There’s a lot of amazing resources available at MMMMAVEN but

There’s only so much people can do for you before the responsibility of your progress rests on your own shoulders.

Isn’t she great? … Tour our studios. Hit me up polina@mmmmaven.com. Meanwhile, stay up on Ažurely on Facebook, Instagram, Twitter, SoundCloud, and YouTube!